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Wednesday, December 23, 2015

PadillaCRT Named AoR for Cognate Nutritionals

Cognate Nutritionals and its brain boosting coconut oil beverage, Fuel For Thought®, have teamed up with PadillaCRT. As agency of record, PadillaCRT is providing strategic public relations and marketing, including new product package design, media and influencer outreach planning and crisis preparedness training.

"We are excited to take Fuel For Thought to the next level in this competitive industry with the support of PadillaCRT," said Cecilia Calhoun, director of marketing at Cognate Nutritionals. "Because of the agency's impressive history of creating campaigns for beverage and nutrition clients, PadillaCRT was a natural fit for our company and our health-centric mission."

"To work with such an innovative company as Cognate Nutritionals is a thrill," said Lynn Casey, PadillaCRT CEO. "With our passion for the beverage and nutrition industry and our proven track record with consumer-based clients, we believe the partnership with Fuel For Thought will be a great one."