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Wednesday, December 03, 2008

AdFed - Transition from Agency-Life to Corporate-Life: Is The Grass Always Greener?

At some point in our career we may get to a point where we are presented with an opportunity to move ahead. Or, we may feel the need to change companies, switch careers or move to a new location all together. Sometimes we may hesitate to make a decision. We may see some of our own colleagues, friends and even family make the leap from the agency side to the client (corporate) side and vice versa, but sometimes we don't understand the reasons why they made the change.

What are the "perks" of corporate versus agency life? Is the pay better? Would the corporate culture be a better fit? Would work hours be better? Or, is it that in our ever-changing work culture, we just need more of that - change?

Find out at the 's (Ad Fed) breakfast meeting on Friday, December 12, when SUPERVALU's Shawne Murphy Johnson, vice president of marketing brand management and advertising, and Shelly Nelson, director of strategic media services for brand management and advertising, talk about their leap to the client side after a combined 35 years on the agency side. They will discuss the pros and cons of the corporate and agency worlds from their point-of-view.

Before joining SUPERVALU in 2007, Murphy Johnson spent 21 years at advertising agency Campbell Mithun. She was named one of the 50 "Top Women in Grocery" by Progressive Grocer in 2008. Prior to joining SUPERVALU in 2008, Nelson spent 12 years at Campbell Mithun. In 2005, she was named "Working Mother of the Year in Advertising" by Working Mother magazine and the Advertising Women of New York.

Speakers:
Shawne Murphy Johnson
Vice President of Marketing Brand Management and Advertising
SUPERVALU

Shelly Nelson
Director of Strategic Media Services for Brand Management and Advertising
SUPERVALU
Date:
Friday, December 12, 2008
Time:
8:00-8:30 am - Registration/Networking
8:30-9:30am - Breakfast and Speaker (including Q & A)
Cost:
Members - $20
Nonmembers - $25
Students - $20
Location: The Grand Hotel
5th floor Ballroom I

Minneapolis, MN